coobybook Chapter 377: Moqi's IPO: Fighting Back Against Rumors
Chapter 377: Moqi's IPO: Fighting Back Against Rumors
Chapter 377 Moqi's IPO: Fighting Back Against Rumors
Public Relations Manager Sun finished speaking intermittently, and Zhang's competitor got a "financial statement" from somewhere that was said to be from within the Mo family enterprise. It showed that the company was suffering serious losses and even suspected of forging contracts.
This "report" went viral on the Internet, causing even greater panic.
Investors called in, and the stock price began to fall sharply.
Public relations manager Sun is already overwhelmed, and traditional public relations methods seem to be completely ineffective.
Wen Nuan took a deep breath and forced herself to calm down.
"Hold a press conference and I want to clarify everything myself." Her tone was firm and left no room for doubt.
Mo Han looked at Wen Nuan, his eyes filled with worry. "Isn't this too risky? Public opinion is very unfavorable to us right now."
"I know," Wen Nuan held Mo Han's hand, "but we must take the initiative. Instead of passively taking a beating, we should face the battle head-on."
Two days later, the press conference was packed.
Flashes of light flashed one after another, and reporters were eager to dig out more explosive news.
Wen Nuan, dressed in a smart professional suit, walked up to the podium gracefully.
She did not avoid any questions and frankly admitted some omissions in the company's previous financial statements, explaining that the mistakes were caused by CFO Chen's inaccurate understanding of the financial requirements for listing. They have now been corrected and approved by the regulatory authorities.
She also explained in detail that the so-called "internal reports" were completely forged, and presented real financial data and relevant evidence to prove that the financial situation of the Mo family business was good.
"We welcome any organization to conduct an independent audit of our financial situation," Wen Nuan said firmly. "We believe that the truth will ultimately defeat lies!"
The warm and confident attitude and detailed evidence surprised the media and some investors present.
Some people began to re-examine their previous judgments, while others remained skeptical.
After the press conference, Investor Wu walked up to Wen Nuan and said meaningfully, "Mr. Wen, your performance is impressive, but I still need some time to consider..." He paused, staring at Wen Nuan sharply, "I hope you won't let me down."
Wen Nuan smiled faintly. "Mr. Wu, wait and see." She watched Investor Wu leave, then turned to Mo Han and said, "It seems that things are not over yet..."
After the press conference, the stock price rebounded slightly, but was far from expectations.
Zhang's competitor was obviously unwilling to accept defeat, so he stepped up his online campaign, fabricating false news about quality issues of Mo's company products and even forging consumer complaint letters, setting off a new round of public opinion storm on the Internet.
The Internet was filled with doubts and insults against the Mo family's business. Public relations manager Sun's team was busy but unable to control the situation.
Warm and not panic.
She knew that public relations alone could no longer turn the situation around.
She needs stronger support.
She contacted several respected seniors in the industry, who are authorities in the industry and have extremely high reputation and influence.
She provided them with the real financial data and product quality reports of the Mo family enterprise, and sincerely asked them to speak up for the Mo family enterprise.
After carefully reviewing the relevant information, these veterans were moved by the warmth and sincerity and the strength of the Mo family enterprise.
They have publicly expressed their support for the Mo family's business and condemned the malicious spread of rumors.
The endorsement of these authoritative figures was like a shot in the arm for the Mo family business. The stock price began to rise steadily and public opinion gradually shifted.
Investor Wu has been following the developments closely.
He originally held a wait-and-see attitude towards the Mo family enterprise, but the warm performance and support from authoritative figures made him start to reconsider.
He met with Wen Nuan again, his tone much softer than last time: "Mr. Wen, your resilience and ability are admirable. I am willing to reconsider investing in the Mo family business, but..." He paused, his eyes penetrating, "I need to see more."
Wen Nuan responded confidently: “Mr. Wu, you will see it soon.”
Late at night, the warm office is still brightly lit.
She rubbed her tired temples and was about to get up to rest when suddenly, she received an anonymous text message on her mobile phone: "The good show has just begun..." Wen Nuan's eyes flashed and she clenched the phone.
Mo Han is very considerate.
After the press conference, he did not let Wen Nuan immediately join the next battle, but arranged for her to go to the lounge that had been prepared.
The soft lights, comfortable sofas, and her favorite warm matcha cake and hot milk were all quietly waiting for her arrival.
Wen Nuan opened the door and saw all this, and her tired body and mind were instantly comforted.
Mo Han hugged her from behind and whispered in her ear, "Thank you for your hard work, my female warrior." Wen Nuan leaned in his arms, feeling his warm embrace, and a sweet warmth surged in her heart.
The two hugged each other quietly for a moment, enjoying this rare tranquility.
Under Wen Nuan's guidance, Public Relations Manager Sun quickly adjusted the public relations strategy.
She no longer responded passively to rumors, but took the initiative and organized a series of media meetings and investor communication meetings.
On these occasions, Wen Nuan has won more and more recognition with her professional knowledge, sincere attitude and confident demeanor.
She answered every question raised by reporters and investors in detail, using facts and data to prove the strength and integrity of Mo's business.
The positive image of the Mo family's business gradually became established in the public eye, and the influence of the rumors began to decline.
Zhang's competitor was furious when he saw that his plan had failed.
He raised the stakes again, hiring more online trolls to spread even more vicious rumors.
This time, he even forged the product quality inspection report of Mo's enterprise, claiming that Mo's enterprise's products had serious quality problems and posed a threat to consumers' health.
This rumor quickly spread on the Internet, triggering a new round of panic.
The stock price of Mo's enterprise fell again, and investors began to waver.
Wen Nuan looked at the comments online with a serious expression.
She knew that this crisis was more serious than any previous one.
But she did not back down. Instead, she became more determined to defend the reputation of the Mo family business.
She said to Mo Han, "We can no longer passively defend ourselves. We must take the initiative, find the source of the rumors, and completely crush their conspiracy."
Mo Han nodded, a cold light flashing in his eyes: "I will arrange for someone to investigate. Don't worry, I will definitely find out who is behind this."
Just then, Wen Nuan's cell phone rang.
It's an unknown number.
Wen Nuan hesitated for a moment and answered the phone.
A deep voice came from the other end of the phone: "Mr. Wen, do you want to know the truth? I know who is behind this..." The voice on the other end of the phone stopped abruptly.
Wen Nuan hung up the phone and immediately asked someone to track the call, but found that the number was virtual and could not be located.
She felt uneasy, and her intuition told her that there was a bigger conspiracy behind this call.
But she didn't have time to think about it, because Mo Han had already found the source of the rumor - it was Zhang's competitor.
The evidence was conclusive, so Mo Han decided to call the police immediately.
Just as the police were about to take action, several old customers of the Mo family enterprise suddenly issued a public statement to strongly support the Mo family enterprise.
They recounted their good cooperation experiences with Mo's Enterprise over the years and presented cooperation contracts and transaction records, demonstrating the credibility and strength of Mo's Enterprise with practical actions.
The actions of these old customers undoubtedly injected a shot in the arm to Mo's enterprise, and also made those investors who were blinded by rumors begin to re-examine Mo's enterprise.
Investor Wu contacted Wen Nuan again, and this time, his tone was full of appreciation: "Mr. Wen, your performance exceeded my expectations. I have decided to invest in Mo's Enterprise." The joining of Investor Wu was undoubtedly a great affirmation of Mo's Enterprise, and also caused the stock price of Mo's Enterprise to rise rapidly.
Zhang's competitor's conspiracy completely failed and he was arrested by the police. He will be severely punished by law.
When the dust settled, Wen Nuan thought everything was over and could finally breathe a sigh of relief.
However, things were far from as simple as she imagined.
Just as the Mo family's business was about to go public, Supervisor Zhao suddenly visited and said to Wen Nuan with a serious expression, "Mr. Wen, we still have some questions about your company's financial statements..."